Spread Your Influence By Joining A Social Bookmarking Site

Earlier, there were limited options to share an interesting video, favorite photo or an informative article on the web. The most commonly used medium was the humble email. One would include the link in an email or send it as an attachment. Even then, you could send it only to your contacts. This is where social bookmarking comes in.

A social bookmarking site allows a member to bookmark and share web pages they think might interest others. It does not include all the content of the webpage; only snippets of or links to tagged content. Other members can skim through and use content shared in this manner. Owing to its nature, it can be regarded as a form of social networking. Several sites offer social bookmarking services. We’re sure you’ve come across the names. Examples include Reddit, Twitter, Scoop.it, Delicious, Pinterest, Digg and StumbleUpon. They are slowly overshadowing search engines such as Google, Yahoo and Bing because it is easier to locate niche topics instead of having to scan through multiple search results until you find what you actually want.

How does a Social Bookmarking Site work?

To get started, a person must set up a user account with the respective site. He is provided with a username and password. Social bookmarking sites have different formats. The first type involves going back to the site and pasting the link of interest in the space provided. The second type is more convenient. These sites have widgets. The widgets have to be installed in a browser. Thus, when you come across an appealing article or video, you do not have to go back to the site. You can bookmark it by clicking a single button.

Every active user soon builds a long list of links. There are different methods to organize content systematically. The first includes listing content based on keywords or subject. They can also be sorted by dates. The lists can be adjusted for public or private viewing. In case of the former, all users of that social bookmarking site will be able to view and see content. However, in case of the latter it is made available only to family, friends and coworkers. You can also share an information product with a specific person, a group or within an informational network.

Social bookmarking sites are not confined to sharing interesting content on the web. Users can follow other users who constantly bookmark content that appeals to them. These sites have also evolved as minor discussion forums where users discuss opinions and share comments.

Why use Social Bookmarking?

Social bookmarking sites have closed loopholes in the previous systems. They have thereby increased the ease and convenience of sharing valuable information to a wide group of people. It is for this reason that social bookmarking has gained popularity as a blog and website promotional tool. It improves search engine rankings, attracts more traffic to your site and generates more revenue. It also boosts affiliate revenue.

So, spread your influence in the online marketplace by joining a social bookmaking site.

Benefits of Using a Dofollow Social Bookmarking Site

First of all why do we want a social bookmarking site? As the name suggests we need a social bookmarking site to bookmark our favorite pages, sites, articles or any interesting things we find online. We start tagging all these interesting things online but not on our local computer. We can access them later using any other computer or share with friends too.

What is dofollow?

The most important use of a social bookmarking site is that the users keep coming back for any updates on a regular basis. Most of them allow users to have a backlink to their site. But if the quality of the content is not good, users may not come back again thus losing the valuable traffic. This resulted in bookmarking pages to lose their valuable link juice benefit to other pages. This also resulted in losing page rank value etc.

Here, there are primarily two kinds of backlinks allowed to be posted in any content.

1) Nofollow

2) Dofollow

In the case of dofollow, the site instructs Google bot to crawl the backlink back to its origin. This way the targeted page gets valuable link juice benefit. But here there is one problem. If the site allows every user to link back to their pages irrespective of the quality of the content, this will greatly reduce the overall benefit to the site. Because backlinks to the bad pages will eat up the reputation of the hosting site. So over the period, social bookmarking sites started recognizing the fact that all the backlinks of the site do not point back to the good pages only but to the bad pages too. They found that ultimately they are losing the value of the site. So they decided to make all backlinks from their site as nofollow so that backlink benefit will not be shared back to other pages. This way they are not losing out any link juice to any other pages.

Benefits

By using only social bookmarking sites which allow dofollow backlinks one can get the benefit of backlink juice. Here Google spider crawls the backlink pointing to an external site and index that page. This way that external site gets indexed by Google spider thereby allowing it to be ranked in the search engine results.

Another benefit is an increase in the traffic. Link or no link, any page with a unique and quality content always generates a following thus creating traffic. More traffic means better reputation of the site. Ultimately this also converts into a better rate of return from a business point of view.