Beyond Facebook – Other Social Tools Your Business Needs

OK – so everyone knows about Facebook, Twitter, Google+ and LinkedIn and you are probably already using one or more of them everyday for your business. But did you know that there are way more social tools out there which could also potentially be very helpful to your online business expansion. Let’s take a look at a few other hot social tools:

1.) Social Bookmarks

Have you heard of Digg, Delicious, Reddit or StumpleUpon? Most people just see these bookmarks as fun tools to browse through but they can also be beneficial to your business needs. Firstly these tools are popular with many journalists and established bloggers so posting on these sites could potentially mean that you’re articles are being seen by some of the big names in the industry… that can never be a bad thing, right? Secondly, many social bookmarking sites offer cheap PPC campaigns which are ultra-targeted and only run in relevant sub-sections.

2.) Social Media Management Companies

Companies such as HootSuite and Nimble are becoming increasingly popular with businesses as they are a ‘one stop shop’ for giving you information on all social networks that your potential customers are on. Say you are meeting with a new client who you want to make a good impression with? How do you give yourself the best shot at getting his/her business? Well a good way to be successful is to cater to what that client wants. How do you know what they want? Check out what they are talking about on LinkedIn updates, Twitter or Facebook posts. Another great thing about SMM companies is that they the can instantly notify you if your company/website is mentioned on a social media platform.

3.) Social Intranet

OK – so it depends on your budget for this one but social intranet sites do not always have to cost a lot of money. Sites such as Bitrix 24 offer free services for up to 12 users to use this tool. Websites like Bitrix24 join together several different work platforms in one single application. It incorporates live streaming activities, file and document sharing and project and workforce management, just to name a few. So it means that it can help you with your clients, collaborate with your colleagues, share files, exchange ideas etc. Pretty cool right?

OK so we have gone through some other social tools besides Facebook which can really help your business start to kick butt in the social media world. Do you have any experiences with these or other tools, let us know what works for you. Leave your comments below.